A new chapter in period care

Reimagining menstrual care for the first time in nearly a century.

Discover our story

Care for women,
by women.

01 / Our Story

Created with intention.
Rooted in real needs.

Rosie Reproductive Care was founded by Micayla Campanelli after seeing a gap that was impossible to ignore: a menstrual care aisle filled with products that have remained largely unchanged for generations, despite how much we’ve learned about women’s bodies and their needs.

For too long, period care has asked women to adapt to the products available to them. We believe the products should adapt to women.

Rosie was created to challenge what we’ve accepted as “good enough” and rethink period care from the female perspective—with greater intention, empathy, and an understanding of the bodies these products are actually made for.

Every product we create is rooted in empathy, backed by quality, and thoughtfully designed with the female anatomy in mind—supporting women through every stage of their reproductive journey.

It’s time period care caught up.

Learn more

02 / Our Approach

Care that goes beyond.

We believe reproductive care should be:

01

Clean & Safe

Made with high-quality, body-safe ingredients you can trust.

02

Thoughtful by Design

Designed with women in mind—beautiful, functional, and discreet.

03

Supportive & Empowering

Empowering you with care that fits your lifestyle.

04

Rooted in Empathy

Because we've been there, and we care deeply about what you deserve.

We see you, we hear you.
We are building it.
For you.— Micayla, Founder of Rosie

Get Involved

Help shape the future
of period care.

Take our 3-minute anonymous survey. Your experience helps guide what we build next.

Take the survey

Join the waitlist

Be the first to know.

Join the waitlist and be the first to know when we launch.

Horizontal burgundy Rosie tampon wrapper with cream wordmark